Privacy policy

Last updated: 27 August 2026

This Privacy Policy explains how Shenzhen Wanshian Trading Co., Ltd., trading as JIEERSHI (“we”, “us” or “our”), collects, uses, stores and shares personal information when you visit www.sujie.co.uk, purchase from us, contact us or otherwise use our services.

Shenzhen Wanshian Trading Co., Ltd. is the controller of the personal information described in this policy.

PERSONAL INFORMATION WE COLLECT

Depending on how you interact with us, we may collect:

• Contact information, including your name, email address, telephone number, billing address and delivery address.

• Order information, including products purchased, order history, delivery instructions, returns, refunds and payment confirmation.

• Account information, including login details and account preferences if you create an account.

• Customer-service information, including messages, photographs and other information you provide when contacting us.

• Shopping information, including products viewed, searches, items placed in your basket and interactions with our website.

• Device and usage information, including your IP address, browser type, device information, network information, referring pages and how you use our website.

Payment information is normally collected directly and securely by our payment providers. We generally receive payment confirmation and limited transaction information rather than your complete card or account details.

HOW WE COLLECT INFORMATION

We collect personal information:

• Directly from you when you place an order, create an account, subscribe to communications, contact us or request a return.

• Automatically through cookies and similar technologies when you use our website.

• From service providers, including Shopify, payment providers, delivery companies, fraud-prevention providers and analytics or marketing providers.

HOW AND WHY WE USE PERSONAL INFORMATION

Providing products and services

We use your information to process payments, fulfil and deliver orders, provide order updates, manage accounts, handle returns and refunds and respond to customer enquiries.

Our lawful basis is normally that processing is necessary to perform our contract with you or to take steps at your request before entering into a contract.

Security and fraud prevention

We use information to authenticate users, protect accounts, assess transactions, detect suspicious activity, prevent fraud and maintain the security of our website.

Our lawful basis is our legitimate interest in protecting customers, our business and our services, as well as compliance with applicable legal obligations.

Customer service and improvement

We use information to answer enquiries, resolve complaints, understand website performance and improve our products and services.

Our lawful basis is our legitimate interest in operating and improving our business and providing effective customer service.

Legal and regulatory requirements

We may use information to maintain transaction, accounting and tax records, respond to lawful requests, enforce our terms and establish, exercise or defend legal claims.

Our lawful basis is compliance with legal obligations and our legitimate interests.

Marketing

Where permitted, we may use your contact information to send product information, news or offers.

Where consent is legally required, we will ask for it before sending marketing. You may unsubscribe at any time using the unsubscribe link in an email or by contacting us.

Unsubscribing from marketing will not prevent us from sending essential messages about your orders or account.

COOKIES AND SIMILAR TECHNOLOGIES

We use necessary cookies to operate our website, remember basket contents, maintain security and provide checkout functions.

We may also use analytics or advertising cookies to understand website performance and show relevant advertising.

Where required by law, we will request consent before using non-essential cookies. Where available, you can manage your choices through the cookie banner or cookie settings displayed on our website.

You can also control cookies through your browser settings, although blocking necessary cookies may affect website or checkout functionality.

Information about cookies used by Shopify is available at:

https://www.shopify.com/legal/cookies

HOW WE SHARE PERSONAL INFORMATION

We may share personal information with organisations that help us operate our store, including:

• Shopify, which hosts and powers our online store.

• Payment processors and financial service providers.

• Warehouses, fulfilment providers, postal operators, couriers and logistics companies.

• Information technology, website hosting, cloud storage, analytics and customer-support providers.

• Marketing and advertising providers where legally permitted.

• Professional advisers, including accountants, insurers and legal advisers.

• Government bodies, regulators, law-enforcement authorities or courts where disclosure is legally required.

• A buyer, successor or adviser in connection with a sale, merger, restructuring or transfer of all or part of our business.

These organisations may process personal information under their own privacy notices or on our instructions, depending on the services they provide.

Service providers acting on our instructions are not authorised to use personal information for unrelated purposes.

SHOPIFY AND PAYMENT PROVIDERS

Our store is hosted by Shopify. Shopify processes information about customers and visitors to provide ecommerce, checkout, security and related services.

You can learn more about Shopify’s handling of personal information at:

https://www.shopify.com/legal/privacy

Payments are processed by the payment methods offered at checkout. Payment providers may process information under their own privacy policies and may use automated fraud-prevention tools.

INTERNATIONAL DATA PROCESSING

Shenzhen Wanshian Trading Co., Ltd. is based in China. Shopify and our other service providers may operate in China, the United Kingdom, the United States and other countries.

Your personal information may therefore be accessed, transferred to or processed outside the country where you live.

Data-protection laws in another country may differ from those in your country. Where applicable law requires safeguards for an international transfer, we or the relevant service provider will use an appropriate recognised mechanism, such as adequacy regulations, approved contractual clauses, the United Kingdom International Data Transfer Agreement or an applicable UK addendum.

HOW LONG WE KEEP INFORMATION

We retain personal information only for as long as reasonably necessary for the purposes described in this policy.

The retention period depends on factors including:

• Whether an account or customer relationship remains active.

• The time required to complete an order, delivery, return or refund.

• Applicable tax, accounting, consumer-protection and record-keeping requirements.

• The need to prevent fraud, resolve disputes or establish, exercise and defend legal claims.

When personal information is no longer required, we will delete or anonymise it where reasonably possible. Service providers may retain limited information in accordance with their legal obligations and retention policies.

YOUR PRIVACY RIGHTS

Depending on where you live and subject to applicable law, you may have the right to:

• Request access to personal information we hold about you.

• Request correction of inaccurate or incomplete information.

• Request deletion of your personal information.

• Request restriction of our processing.

• Object to processing based on legitimate interests, including profiling connected with that processing.

• Receive certain information in a portable format or request its transfer to another organisation.

• Withdraw consent at any time where processing relies on consent.

• Object to or unsubscribe from direct marketing at any time.

• Complain to a data-protection authority.

These rights may be subject to legal conditions or exceptions.

To submit a request, contact chenglianyuan@hotmail.com. We may need to verify your identity before completing the request.

You will not be discriminated against for exercising your privacy rights.

AUTOMATED PROCESSING

Our payment, security and fraud-prevention providers may use automated tools to assess transactions and identify suspicious activity.

Processing performed by these providers may also be governed by their own privacy notices. Contact us if you have questions about the use of your information in connection with an order.

CHILDREN’S INFORMATION

Our services are not intended for children, and we do not knowingly collect personal information directly from children.

If you are a parent or guardian and believe a child has provided personal information to us, please contact us so that we can review and, where appropriate, delete it.

SECURITY

We and our service providers use reasonable technical and organisational measures intended to protect personal information.

However, no internet transmission or storage system is completely secure. Please do not send passwords, complete payment details or other highly sensitive information through unsecured email or contact forms.

THIRD-PARTY LINKS

Our website may contain links to websites or services operated by third parties.

We are not responsible for the privacy, security or content of independent third-party services. Please review their privacy notices before providing personal information.

CHANGES TO THIS POLICY

We may update this Privacy Policy to reflect changes to our services, practices or legal obligations.

The revised policy will be posted on this website and the “Last updated” date will be changed.

CONTACT AND COMPLAINTS

For questions, privacy requests or complaints, contact:

Shenzhen Wanshian Trading Co., Ltd.
Trading as JIEERSHI

Email: chenglianyuan@hotmail.com

Telephone: +86 181 8864 9575

Address:

Room 407, Building S
Shasan Shangxiawei No. 2 Science and Technology Park
Ditang Road, Shajing Subdistrict
Bao’an District, Shenzhen
Guangdong 518104
China

深圳市万世安贸易有限公司
中国广东省深圳市宝安区沙井街道帝堂路沙三上下围第二科技园S栋407

If you are located in the United Kingdom and are not satisfied with our response, you may have the right to complain to the Information Commissioner’s Office:

https://ico.org.uk/make-a-complaint/